Phu Ho Farm

Vietnam’s Trade Promotion Agency (Vietrade) works with various sectors in Vietnam to help businesses promote themselves overseas. We were brought on board to help Future Generation tea company brand their premium green tea with jasmine product to promote on a trade mission to the US.

Starting with the name – Phu Ho Farm -, we developed a brand story around the tea history of the district, designed a logo and key visual that reflected its heritage and designed packaging, a promotional leaflet, a single page website and a Facebook header. The work received very positive feedback from the team in Vietnam and the parties they visited in the US, including the President of the US Tea Association.