Blooming Buds by Ha Thai Tea

The brief

Vietnam’s Trade Promotion Agency (Vietrade) works with various sectors in Vietnam to help businesses promote themselves overseas. We were brought on board to help Ha Thai tea company brand their hero product – Blooming Buds – to promote on a trade mission to the US.

Crunchy Frog’s work

We developed a brand story around the founder and the care that goes into the product, designed a logo that reflected the product attributes and designed packaging, a promotional leaflet, a single page website and a Facebook header. The work received very positive feedback from the team in Vietnam and the parties they visited in the US, including the President of the US Tea Association.